The Mont Blanc Aether Fastlife T-shirt represents Europe in the peak collection. Mont Blanc, or known in Italian as “Monte Bianco” is perhaps the most iconic European mountain. Being the highest mountain of the Alps it simultaneously defines the border between France and Italy.
The icey blueish circle highlights the cold and snowy environment of it’s peak. The Mont Blanc T-shirt design includes an Alpine Ibex. These animals are home to the European Alps and characterized by their daring nature to scale incredible steep mountain slopes.
The first recorded ascent of Mont Blanc was in August 1786 by Jacques Balmat and the doctor Michel Paccard. The explorers were most likely inspired by the famous words of Hannibal. When told by his general he could not cross the Alps with his Elephants he replied: “Aut viam inveniam aut faciam” translated as “I shall either find a way or make one”. This remarkable phrase characterizes persistence which in it’s core reflects the Aether Fastlife mentality, therefore earned itself a place on the Mont Blanc Aether Fastlife T-shirt.